Client Profiles Reports Strong June Sales Results for CRM4Legal

Global News

16
Jul
2009

Client Profiles announces soaring demand in June 2009 for its Microsoft CRM4Legal application. Within the month, ten firms committed to a combined total of more than 3,000 licenses of CRM4Legal. New clients span three continents and 4 countries, including the United States, Australia, the Netherlands and United Kingdom.

"To experience such positive sales growth in a down economy is truly a remarkable achievement," said Whit McIsaac, president and CEO of Client Profiles. "Our clients love the product and the simplicity of the CRM4Legal approach. They realize that the best strategy in this economic climate is to focus on leveraging their client relationships to drive business development efforts. CRM4Legal is the product best-equipped to help them do just that. It continues to change perceptions about CRM and how law firms can take advantage of its powerful relationship management and marketing capabilities."

CRM4Legal runs entirely within Microsoft Outlook, allowing law firms to take full advantage of their investments in the Microsoft Office Suite while deploying powerful firm-wide contact management, relationship intelligence and business development tools. New clients cite these advantages as key reasons for selecting Microsoft CRM over competing systems such as Lexis Nexis' Interaction, Cole Valley's ContactEase and Hubbard One's Contact Manager.

"The success of CRM4Legal in the marketplace has helped reinvigorate CRM initiatives at law practices across the globe," said Michael White, Vice President of CRM Strategy for Client Profiles. "Many law firms had grown wary of the technology due to the failure of previous generations of our competitor's products that originally defined this market. CRM4Legal's growing market share is a testament to the tireless collaboration of Client Profiles and Microsoft to deliver a next-generation product that definitively changes the game for legal CRM. Seeing the vision of CRM become a reality for our clients is extremely satisfying".